Ecosystem

Meta Pays Creators in USDC on Solana — Pilot in Colombia and the Philippines

Meta pays creators in Colombia and the Philippines in USDC — over Solana and Polygon, with Stripe as infrastructure. Payouts land directly in self-custody wallets like Phantom. An expansion to over 160 countries is planned.

SOLANA·HUB Redaktion

What Happened

In late April 2026, Meta began paying creators in Colombia and the Philippines in USDC — over Solana and Polygon, with Stripe as infrastructure partner. The payouts cover Facebook, Instagram and WhatsApp. It starts as a pilot; Meta plans to expand the program to over 160 countries by the end of 2026. For Meta, it marks a return to crypto payments after the failed Libra/Diem project.

How the Payout Works

  • Self-custody wallet required: creators connect a compatible wallet (such as Phantom, MetaMask, Kraken or Binance) that supports USDC on Solana or Polygon to their Meta payout account.
  • Directly on-chain: USDC lands as a stablecoin in the creator’s own wallet, not in a Meta-internal account. The payout is self-custodied.
  • No native off-ramp: Meta does not offer a direct payout in local currency. To get fiat, creators must transfer USDC to a third-party exchange, swap it there and withdraw to a bank account — with the applicable fees.

Context

A Web2 giant like Meta paying creators directly on-chain is a visible example of stablecoin adoption over Solana rails — especially in markets with expensive or slow cross-border payments. For how stablecoins work on Solana in general, see our background piece: Stablecoins on Solana. For setting up a wallet that can receive such payouts: Set up a Solana wallet.

Note: This is reporting, not tax or investment advice. The tax treatment of USDC income depends on your country.

What to Watch

  • Whether and when Meta expands the program to more countries as announced
  • How much volume actually runs over Solana versus Polygon
  • Whether a direct fiat off-ramp is added later

Sources

#meta #usdc #stablecoin #payments #stripe